Responsible for overseeing the development, strategy, and life cycle management of the brand's beauty products, the product manager plays a crucial role in bringing new products to market, ensuring their success, and maintaining competitiveness in the beauty industry. Key responsibilities are the following:

• Collaborate with cross-functional teams (brand, product development, retail, e-commerce) to develop a cohesive product strategy aligned with the brand's vision and goals.
• Conduct market research, competitive analysis, and trend analysis to identify market opportunities and consumer needs.
• Define product pricing, features, benefits, and positioning that resonate with the targeted audience.
• Spearheads and acts as project manager for new product launches.
• Conducts pre-launch market research and post-launch market surveillance to ensure products consistently consumer expectations.
• Coordinate with sales and training teams to provide product knowledge and tools to effectively launch, promote, and sell the products.
• Engage with back-end operations to monitor and maintain optimum inventory
• Analyze sales data, market trends, and consumer feedback to evaluate product performance and make data-driven 

Requirements

• At least 2-3 years of experience in the retail or beauty industry
• Must possess strong understanding of beauty products and the industry including market trends and consumer preferences
• Ability to lead cross-functional teams and thrive in a fast-paced, ever-changing industry
• Strong verbal and written communication skills
• Effective time management 
• Makeup skills is a plus