Event Planning and Coordination: - Independently oversee the end-to-end management of the company’s offline events, including annual event planning, budget preparation and control, venue selection, guest invitations, and agenda design. - Coordinate event workflows, covering rule design, page setup, incentive budgeting, user communication, launch scheduling, and project post-mortems. - Plan diverse event formats aligned with industry trends and company strategy to drive user growth and agent network expansion. - Develop and execute event marketing plans to enhance brand exposure and customer engagement. On-Site Execution and Crisis Management: - Take full responsibility for on-site setup, process execution, guest reception, and handling of emergencies to ensure smooth event delivery and maintain a high standard of client experience. Event Data Analysis and Post-Event Review: - Design and track event KPIs (e.g., customer satisfaction, lead conversion rate, event ROI) and deliver comprehensive performance analysis and review reports. - Continuously optimize event strategies and processes through data analysis. - Establish an event data tracking system, deconstruct event ROI, and optimize reusable templates and the event operations hub. Cross-Functional Collaboration and Client Communication: - Collaborate closely with marketing, branding, commercial, and product teams to ensure events align with the company’s strategic direction. Job Requirements: - Bachelor’s degree or above, with over 3 years of experience in operations or event planning. Candidates with prior offline event operations experience in the industry are preferred; those who have organized offline financial conferences (e.g., wealth management events, private banking summits, salons, or private board meetings) are a plus. - Familiar with growth operations and user incentive mechanisms, with experience launching multiple 100+ attendee events from inception to execution. - Strong logical thinking, resilience under pressure, project management skills, and the ability to collaborate across departments. - Proficient in using event scheduling sheets, data dashboards, Excel, Notion, and related tools. - Experience in event planning and execution within the blockchain industry or related fields is a plus.