We are seeking a results-driven SEO Specialist to enhance our online visibility and boost organic traffic. You will be part of the marketing team, reporting directly to the CMO. Your role will involve strategizing and executing SEO initiatives to improve rankings, optimize our travel platform, and drive measurable growth.

• Develop and implement effective SEO strategies tailored to the travel industry.
• Conduct comprehensive keyword research to identify high-value opportunities.
• Optimize website structure, content, and performance for search engines.
• Monitor and analyze SEO performance using analytics tools, providing actionable insights.
• Stay updated on the latest SEO and algorithm updates to maintain competitive rankings.
• Collaborate with content creators to ensure alignment with SEO best practices.
• Conduct technical SEO audits and resolve issues to enhance website health.
• Build high-quality backlinks through ethical link-building strategies.
• Track and report on website rankings, traffic, and conversions.

• Local SEO Strategy Development: Create and implement effective local SEO strategies tailored to the unique needs of each client.
• On-Page Optimization: Optimize website content, meta tags, headers, and images to improve local search visibility.
• Google My Business Management: Set up, optimize, and manage Google My Business listings for clients, ensuring accurate information and regular updates.
• Citation Building: Identify and manage local citation opportunities across relevant directories and platforms to enhance online authority.
• Content Creation: Collaborate with the content team to develop localized content that resonates with target audiences and improves search rankings.
• Performance Tracking & Reporting: Monitor, analyze, and report on the performance of local SEO efforts using tools like Google Analytics, Google Search Console, and other SEO software.
• Competitor Analysis: Conduct regular competitor analysis to identify strengths, weaknesses, and opportunities in the local market.
• Stay Updated: Keep ahead of industry trends, algorithm updates, and best practices in local SEO.
• Note: The Internet Marketing Specialist- Strategy Track is not a client-facing position