Job Summary:

We are seeking a Marketing Operations Specialist to support and optimize our marketing automation, email campaigns, and digital marketing processes. The ideal candidate will have strong attention to detail, a structured approach to execution, and experience working with marketing technology platforms.

Key Responsibilities:

• Email Campaign Management: Create and manage email campaign calendars, set up and schedule email campaigns, and generate insightful reports.
• A/B Testing: Plan, execute, and document A/B tests to optimize marketing strategies and enhance performance.
• Marketing Automation: Build and manage automated email workflows and segmentation strategies across TOFU, MOFU, and BOFU stages.
• Website & Content Management: Maintain and update website pages, landing pages, and customer databases while ensuring accuracy and consistency.
• Marketing Tools & Systems: Utilize CMS, CRM, and Martech tools (e.g., Marketo, Salesforce, Pardot, Sitecore, WordPress, Outreach) to streamline marketing operations.
• Process Optimization: Collaborate with team leads and cross-functional teams to enhance email campaign performance and marketing workflows.
• Ad-hoc Support: Handle operational requests, data-related tasks, and marketing insights as needed.

Qualifications:

• Experience: 2-5 years in Marketing, Information Technology, Engineering, or related fields.
• Skills: Strong communication, problem-solving, and attention to detail.
• Technical Knowledge: Experience with CRM, CMS, and marketing automation platforms is a plus.
• Tools: Proficiency in Windows, Microsoft Office Suite, and Excel.
• Mindset: Detail-oriented, methodical, and eager to learn new marketing tools and digital systems.

Why Join Us?

• Opportunity to work with an international team.
• Exposure to cutting-edge marketing technology and tools.
• A dynamic work environment with continuous learning and development.

Location: Ortigas, Hybrid Set-up (Nightshift)

Please refer to job description.